Monday, January 25, 2010

Marketers to Spend More on Social Media as Usage Skyrockets - ClickZ

Marketers to Spend More on Social Media as Usage Skyrockets - ClickZ
By Douglas Quenqua, ClickZ, Jan 25, 2010

"[A] new Nielsen report ... says the average person spent five and a half hours on social media sites in December 2009, up 82 percent from December 2008. Significant traffic increases for Facebook and Twitter led the way."

Kippreport » The Media vs social media » : An In the Box Experiment

Here is an interesting "in the box" social media experiment.

Kippreport » The Media vs social media »: Jan 25th, 2010
"Five journalists are getting set to assess the latest ‘threats’ to the traditional media-Facebook and Twitter. The reporters, from Canadian, French, Belgian and Swiss radio stations, will be locking themselves in a French farmhouse for five days with access only to the two social networking sites.

They will then aim to test the quality of news from Facebook and Twitter and try to find out if they are genuine “threats” to the traditional media, reports AFP. The experiment begins on February 1."

CrowdStar’s New Happy Island Game Is The First To Exclusively Use Facebook Credits for Virtual Currency Payments

CrowdStar’s New Happy Island Game Is The First To Exclusively Use Facebook Credits for Virtual Currency Payments

Wednesday, January 13, 2010

Zuckerberg Comments Underscore Conflict Between Social Networking and Privacy - PC World Business Center

Zuckerberg Comments Underscore Conflict Between Social Networking and Privacy - PC World Business Center by Tony Bradley
"Facebook CEO Mark Zuckerberg added fuel to the ongoing privacy debate with recent statements that users no longer care about privacy. While the statement itself may be a little simplistic, the sentiment may be accurate and the success of Facebook is evidence to back up Zuckerberg's assertion."

Facebook / McAfee deal provides security software but little education | Social Business | ZDNet.com

We call this "ripping off" the stupids:

Facebook / McAfee deal provides security software but little education | Social Business | ZDNet.com:
"Facebook tonight announced that it has partnered with McAfee to offer a six-month security software subscription to its 350 million users. In the announcement, said that it entered into its partnership to further demonstrate its commitment to securing its user base. After the six-month subscription runs out users will then be offered a discounted price on the security software, making it not a bad sales or marketing deal for McAfee, either."

Saturday, January 9, 2010

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